Marketplace

Capture and convert your Agriaffaires leads

Agriaffaires is the go-to marketplace for agricultural equipment lead management in France and one of the busiest platforms for farm machinery across Europe, drawing buyers who know exactly what they want. Connecting it to Aéllo Copilot means every inbound inquiry lands in one inbox, gets scored instantly, and receives a fast AI reply, so your sales team works the hottest prospects before a competitor does.

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Agriaffaires is a European classified-ad marketplace for new and used agricultural machinery, founded in 2000 and used by farmers, contractors and professional dealers to buy and sell tractors, implements and related equipment across more than 20 countries and in more than 20 languages. It is the go-to platform for any dealer whose stock includes farm equipment and who wants cross-border visibility without running separate national listings.

Who sells on Agriaffaires

The platform attracts a wide range of professional sellers, with inventory spanning almost every category a farm machinery dealer carries.

Tractors (all power ranges and brands, new and used)
Combine harvesters and forage equipment
Seeders, ploughs, cultivators and soil-tillage implements
Vineyard, orchard and specialist harvesting machines
Livestock and green-space maintenance equipment
Agricultural trailers and transport equipment
Forestry machinery (via the twin platform Machineryzone for construction and handling)
Active seller base across France, Germany, the United Kingdom, Italy, Spain, the Netherlands, Belgium, Austria and further European markets

Why it matters for your leads

A buyer browsing Agriaffaires typically contacts several dealers at the same time. The first dealer to reply with a clear, relevant answer in the buyer's own language wins the conversation; the others rarely get a second chance. Because enquiries arrive in French, German, English, Spanish and more, a slow or generic reply costs deals that were never tracked or measured.

Aéllo Copilot pulls every Agriaffaires lead directly into one shared inbox alongside enquiries from your website, phone, WhatsApp and other marketplaces. The moment a contact comes in, Aéllo sends an automatic acknowledgement in the right language so the buyer knows someone is on it. Your sales team then sees the full context, the machine viewed, the channel, the buyer's history, and picks up the conversation with a qualified follow-up rather than a cold start. Every lead gets a response time recorded and a channel tagged, so you can see exactly which Agriaffaires listings generate revenue and which ones drain time without return.

From Agriaffaires listing to closed deal

1

You advertise on Agriaffaires

Agriaffaires gives farm equipment dealers direct access to active buyers across more than 20 countries, with the platform available in 16 languages to visitors from 160 countries. The audience is almost entirely purchase-intent traffic, farmers and contractors searching used and new machinery by category, which means Agriaffaires lead management starts with people already close to a buying decision.

2

Aéllo Copilot captures your Agriaffaires leads

Every Agriaffaires lead management request, whether it arrives as a marketplace email or a callback, lands in Aéllo Copilot's single inbox, where the platform deduplicates contacts, scores the buyer's intent based on machine model, budget signals and urgency, then routes the file to the right salesperson in seconds. No inquiry from one of Europe's largest farm-equipment marketplaces sits unread, and no prospect gets called twice by two different reps.

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Industries that sell on Agriaffaires

Farm machinery

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Agriaffaires FAQ

Agriaffaires is a European classified-ad marketplace where dealers buy and sell new and used farm machinery across more than 20 countries.

Founded in 2000 by three French farmers, Agriaffaires is a classified-ad platform dedicated to the purchase and sale of new and used farming equipment. Present in more than 20 countries and specialising in farm, forestry, winegrowing and green-area maintenance equipment, it carries over 200,000 active classified ads. Available in more than 20 languages, it also offers a price observatory so professionals can track average price trends for tractors, sprayers and other machines.

What types of vehicles and machines can a dealer list on Agriaffaires?

Agriaffaires covers a broad range of agricultural and related equipment. Dealers can list tractors of different brands, power ranges and years; seeders, ploughs, cultivators and trailers; and machinery for vineyards, orchards, harvesting and livestock. The platform also includes forestry and turf-maintenance equipment, with options for both outright sale and rental or auction listings. For construction, handling and transport equipment, Agriaffaires runs a twin platform called Machineryzone.

How does Aéllo Copilot help dealers manage their Agriaffaires leads?

Aéllo Copilot centralises every Agriaffaires lead management inquiry into a single shared inbox alongside contacts from other marketplaces, your website, phone and WhatsApp, so your sales team works from one place instead of switching between tabs. Each incoming lead is automatically scored by machine category and buying intent, then routed to the right salesperson. Built-in ROI reporting shows you exactly how many qualified opportunities Agriaffaires generates each month compared with your other channels, giving you concrete data to decide where to invest your listing budget.

What happens when a buyer contacts my dealership through Agriaffaires outside business hours?

With Aéllo Copilot, every Agriaffaires inquiry receives an automatic acknowledgement reply within seconds, regardless of the time of day. The message confirms the buyer's request, names the specific machine they asked about

Frequently asked questions

How fast can we be up and running?

Live in a few days. We connect your channels and import your existing leads; there is no long IT project.

Does it work with the marketplaces and tools I already use?

Yes. Aéllo Copilot connects to the main vehicle and machinery marketplaces, plus your website, CRM, DMS, stock feed and messaging.

Do I have to change my CRM or the way I work?

No. Copilot sits on top of the tools you already use and syncs both ways, so nobody has to re-enter anything.

Where is my data hosted?

In Europe, GDPR-ready. Your data stays yours, and your contacts stay in one shared base.

“Since using Copilot we lifted our conversion rate, cut response times and stopped losing leads. We finally see what converts and fund the channels that sell.”

EG

Eric GegonneSales Director, Mondial Distribution

Turn your Agriaffaires leads into sales

Book a free demo and see Aéllo Copilot capture and convert your Agriaffaires leads.

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