Marketplace

Capture and convert your Forklift leads

Forklift (forklift-international.com) is the largest marketplace for material handling equipment, connecting buyers with dealers across Europe who stock everything from pallet trucks to reach stackers. When you route Forklift lead management through Aéllo Copilot, every enquiry lands in one inbox, gets scored instantly, and receives an AI reply within minutes, so your sales team chases only the buyers who are ready to move.

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Forklift-International (forklift-international.com) is a specialist online marketplace for new and used material handling equipment, built for dealers who buy and sell forklifts, warehouse machines and related industrial kit across Europe and beyond.

Who sells on Forklift

Dealers list a broad range of material handling and industrial equipment, reaching buyers in key European markets including Germany, the Netherlands, Poland, Belgium, Spain, Italy, France and Romania, as well as international buyers who request cross-border delivery.

Counterbalance forklifts (electric, diesel and gas)
Reach trucks and narrow-aisle forklifts
Pallet movers, stackers and order pickers
Rough-terrain lifts and telehandlers
Container handlers and reach stackers
Warehouse equipment and tow tractors
Forklift attachments and crane accessories

Why it matters for your leads

A buyer who submits an enquiry on Forklift will contact two or three dealers at the same time. The one who replies first, in the buyer's language, wins the conversation. Slow or generic responses cost you the deal before a colleague has even opened the notification.

Aéllo Copilot pulls every Forklift lead directly into a shared team inbox alongside enquiries from your website, WhatsApp and other marketplaces. The moment a message arrives, Aéllo sends an automatic acknowledgement in the buyer's language so no contact goes cold. Your sales team then picks up a warm, already-engaged lead, with full context on the machine, the channel and the buyer's history, and Aéllo tracks every Forklift enquiry through to sale so you know exactly what each listing earns you.

From Forklift listing to closed deal

1

You advertise on Forklift

Advertising on Forklift (forklift-international.com) puts your stock in front of over 2 million buyers, all actively searching for material handling equipment. The platform covers new and used forklift trucks, warehouse equipment, reach trucks, pallet trucks, stackers, order pickers, access platforms, and attachments, so every machine in your yard matches a specific, purchase-ready audience rather than casual browsers.

2

Aéllo Copilot captures your Forklift leads

Aéllo Copilot handles forklift lead management end to end: it reads every inbound email and call, strips out duplicate enquiries across marketplaces and your website, scores each buyer on urgency and fleet size, then routes the contact to the right salesperson in seconds. No lead sits in a shared inbox, and no warehouse manager waits a day for a callback because the request landed with the wrong rep.

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Forklift FAQ

Forklift (forklift-international.com) is Europe's largest online marketplace for new and used material handling equipment, connecting dealers with buyers across the continent and beyond.

Forklift International is Europe's largest online marketplace for new and used forklifts. It operates as the premier global dealer network for used material handling equipment, with more than 25 years of industry leadership. Dealers list their stock, receive buyer enquiries directly, and use built-in tools for quoting and inventory management, all from one platform.

Which machines and equipment can I sell on the Forklift marketplace?

Forklift International lists used forklifts, telehandlers, reach stackers, warehouse stackers, AGVs, forklift attachments, batteries, chargers, platforms and cleaning equipment. The platform has grown beyond forklifts and continuously expanded into other categories such as work platforms, cleaning machines, attachments, batteries, chargers and spare parts. If it moves goods, lifts loads or supports warehouse operations, it almost certainly has a place on the marketplace.

How does Aéllo Copilot help dealers manage Forklift lead management in one place?

Aéllo Copilot pulls every enquiry from Forklift International into a single inbox alongside leads from your website, WhatsApp, phone and other marketplaces, so no contact gets lost across separate tabs or email accounts. Each lead is automatically scored and routed to the right salesperson based on machine type, location or urgency. You see exactly which Forklift listings generate the most qualified buyers, and the built-in ROI report shows cost per lead and revenue per channel, giving you clear data to decide where to invest your next listing budget.

What happens the moment a buyer contacts me through Forklift, and how does the automatic reply work in Aéllo Copilot?

The moment a buyer submits an enquiry on the Forklift marketplace, Aéllo Copilot receives it instantly and sends an automatic acknowledgement reply, confirming receipt and giving the buyer a realistic call-back window. The message uses the buyer's name, references the specific machine they asked about (brand, model, stock number), and is written in their language. Your salesperson then picks up the lead in the Aéllo inbox with full context already captured, so the

Frequently asked questions

How fast can we be up and running?

Live in a few days. We connect your channels and import your existing leads; there is no long IT project.

Does it work with the marketplaces and tools I already use?

Yes. Aéllo Copilot connects to the main vehicle and machinery marketplaces, plus your website, CRM, DMS, stock feed and messaging.

Do I have to change my CRM or the way I work?

No. Copilot sits on top of the tools you already use and syncs both ways, so nobody has to re-enter anything.

Where is my data hosted?

In Europe, GDPR-ready. Your data stays yours, and your contacts stay in one shared base.

“Since using Copilot we lifted our conversion rate, cut response times and stopped losing leads. We finally see what converts and fund the channels that sell.”

EG

Eric GegonneSales Director, Mondial Distribution

Turn your Forklift leads into sales

Book a free demo and see Aéllo Copilot capture and convert your Forklift leads.

Book a free demo